Blog Post #9

The scene I would like to analyze is at 50m 42s.

Here Rick Cairns, a music industry lobbyist, is shown lecturing a group of adolescents about intellectual property; the property of somebody’s mind.  Rick threatens these kids with big words and large numbers in an attempt to discourage them from downloading music off of the internet.

Its to no surprise that when the camera pans onto the kids’ faces that they are scowling.  Its widely known that nearly EVERYONE downloads songs without paying, I know I certainly do.

But I do agree with the fact that stealing an artists’ work provides solid ground for an argument. The video goes on to show several people who all have lost large sums of money in lawsuits for this very reason.  During the compilation of faces telling their story, we hear that up to $150,000 can be charged PER song, while not a single penny reaches the hands of the artists being defended.

Here enlies the biggest problem, that the music industry is run by money hungry record labels. I think we can all agree that successful artists aren’t hurting for their money.  Most venues make an artist upwards of hundreds of thousands of dollars.  This leaves .99 cent songs on iTunes a pretty petty contribution to an artist, when they only receive about %9 of these earnings.

How in the world can a $10 compilation of songs turn into a $200,000 lawsuit?

This isn’t a just response. A fair penalty would be paying what the songs are worth.



Blog Post #9

Blog Post 8



I had never given enough thought to realize that several of the things, ideas, and even people around us are nothing but spinoffs of something that once existed.  Typically, that something was successful, giving it reason to be emulated.

Who would’ve guessed Daft Punk is linked to Rapper’s Delight?  I certainly never considered Led Zeppelin a knockoff band, but their lack of uniqueness coupled with their copying of other works may lead one to believe so.

However, the limit on legal copying exists fairly high on the scale of plagiarism, simply because there are only so many ways to portray a point.  Consider that new generations will always have a new way of learning, and its imperative that they learn the same lessons prior generations did.

It is to no surprise to me that 74 out of the last 100 highest grossing films over the last 10 decades are sequels or based off a preexisting movie.  First, a story never has to end.  It could be told over a lifetime, not just a 3 hour segment.  It is for this reason that several movies can “piggy back” off one another, picking up where the other left off.

Plus, its important to consider this from a marketing standpoint.  There is more money in 10 movie productions than just one long one.

My best explanation for everything being a remix, is that the sample set that exists for us to chose from is not infinite, it is limited.  Think back to the first idea that was thought. It certainly didn’t have anything to do with the world we live in today, but it consisted of what DID exist.  Then, consider the second idea to be thought.  This thought was comprised of everything the first thought was, INCLUDING that first thought itself.  If you can imagine this, you’ll soon realize that the basis for every thought there on out was formed from everything before it, or at least bits and pieces.

Originality was once much easier to accomplish.  Now, with billions of people on the planet, it has become increasingly difficult to create a genuinely different concept.

But that won’t stop us from trying.


Blog Post 8

YouTube: A Place to Learn

YouTube: Gaining your Independence 

For this project, I decided to focus heavily on how YouTube personally effects me, and what makes it so beneficial in my life. In particular, using YouTube as an environment to learn on, and become self-sufficient.  

YouTube provides the framework to become self-sufficient. Independence is achieved through participating, critiquing, and learning. 

YouTube; a place for fun

YouTube, unique to most social media sites, permits users to post, view and comment on videos.  These videos range across a very broad spectrum.  Some for entertainment, some for business, documentary, and most importantly for learning.

YouTube is a social media platform that is by far still in it’s infancy.  On February 14th, 2005, YouTube launched for the very first time.  Since, YouTube has snowballed into a platform harboring more than one billion users.

Screen Shot 2015-03-15 at 3.46.02 PM

[ABOVE: Visual of one billion pennies]

YouTube; a place to participate

The famous notion of participatory culture originates from the father of social media, Henry Jenkins.  Jenkins stresses that we live in an age in which the focus is shifting between old media and new media.  Participatory culture is exactly as it sounds; collaboration among society.  Jenkins argues that new media platforms such as social media, are a compilation of US as a whole, and WE make up our media (Jenkins).

With over one billion users, YouTube relies entirely on participatory culture.  With such expansive depth, the outcome is variety.  With variety comes choice.

YouTube; a place to critique

Howard Rheingold discusses the idea of “crap-detection”.  With participatory culture giving us so much to choose from, we must make that choice carefully.  If there are 40 videos on a particular topic, it is likely some are more credible than others.  However, it is ultimately up to us to decide. Rheingold carefully warns us against the dangers of blindly following advice (Rheingold).

YouTube; a place to learn

YouTube is becoming incorporated into the classroom.  Sloane Burke argues that YouTube has the potential to be a scholarly learning tool for students.  In a 2011 study, it was found that 80% of classrooms in the United States have incorporated YouTube as a means of learning.

Once we have performed research, and detected any potential crap, we can learn.

YouTube; a place for independence

Becoming self-sufficient in this world is a trait that will not only grow you as an individual, but can also save you money!  Coupling a platform such as YouTube, with careful research tactics, daunting tasks can become very simple.  Consider your next oil change, or even building a website.  The more you know how to do, the less you have to rely on others.

A more informed society is a more successful one.

Here are some of the areas you can explore to broaden your knowledge on YouTube:

How to Make Your YouTube Videos More Popular 

Thats right, theres even tutorials on how to make popular YouTube videos! This video gives us ten basic tips to the best YouTube videos. [45s-55s]

How to Wash Your Hands in Space

This may not be the most practical “how-to” video, but it’s certainly entertaining enough.  Learning isn’t necessarily about importance, but expanding what you know. [40s-1m]

How to Perform CPR

This may be my favorite type of DIY video.  Videos like this, prove just how important it is to take it upon yourself to learn things.  You CAN pay for a CPR class, or dedicate a few minutes out of your day to see this tutorial for free.  [1m-1m20s]

The Power Rule

YouTube math tutorials were how I passed calc II at RPI.  The beauty of YouTube is that more than likely, every area of study has been covered.  Therefore, you can re-learn, sometimes in a different way, assignments. 


Cited links: g / PARTICIPATOR Y Q /

YouTube: A Place to Learn

Blog Post #7

YouTube project:

For this project, I decided to focus heavily on how YouTube personally effects me, and what makes it so beneficial in my life.

I will be tying together the ideas of Howard Rheingold, Henry Jenkins, and Sloane Burke to discuss the theme of Learning

Rheingold:      Crap Detection

Jenkins:           Participatory Culture

Burke:              Education 

YouTube, unique to most social media sites, permits users to post, view, and comment on videos.  These videos range across a very broad spectrum.  Some for entertainment, some for business, documentary, and most importantly, some for learning.

First, I would like to state that YouTube as a means of learning is still in its infancy.  YouTube has only been around since February 14th, 2005.  Since then more than one billion users have joined the video sharing website.

Perhaps the most remarkable feature of YouTube is that ANYBODY can post a tutorial.  I remember as a middler schooler uploading a “How to solve a Rubik’s cube” tutorial. Yet, there are hundreds, if not thousands, of videos teaching how to solve a Rubik’s cube.

Henry Jenkins’ idea of participatory culture is the very reason that so many videos exist that portray the same information.  Sloane Burke argues that YouTube can provide a scholarly learning tool in the classroom.  However, for this to be possible AND successful, we must all have a little Rheingold in us. With thousands of informative videos on the web, and millions of people eager to learn, we must detect the inevitable crap ruthlessly.

Once each requirement has been met, those interested will literally have the world at their finger tips. While public and private education exist and will not be going anywhere anytime soon, we will find that almost all of our questions can be answered through a social media platform such as YouTube. Creating a much more informed society.

Blog Post #7